Those vibrant colors and rich tones you see? That's niobium's unique oxidation process. Just like how iron gets rusty when it oxidizes and copper turns greenish, niobium transforms into a full spectrum of color.

At Holly Yashi, we have designed a method that speeds up niobium's natural oxidation process to bring color and light to life. Every color you see is one "dip" into the electrically-charged water bath, and each piece of jewelry is hand-dipped in small batches. It's not color that's painted on; it's the actual color of the metal and it will never come off, tarnish, or fade.

Choosing your jewelry for the day can be overwhelming, but niobium styles make it easier. With niobium's colorful range, your Holly Yashi jewelry will match any outfit and are pieces you can wear all day (and night). Don a traditional earring-necklace set, or mix-and-match colors, textures, and styles to create your own one-of-a-kind statement.

Niobium jewelry's lightweight luxury is a great choice for daytime and evening ensembles and its elegance helps you transition from day-to-night easily. Niobium's chameleon-like qualities also help to hide any oil or residue from daily use, but it's incredibly easy to clean too; just buff it gently with a soft cloth and soapy water.

When you're ready to experience nature's lightest and most radiant metal, Holly Yashi's niobium jewelry collections come in a spectrum of styles and colors from petite posts to stunning showstoppers. And, if you're just looking for a few everyday favorites, consider the fan-favorite bestsellers collection, designed to turn heads while you keep yours high. Happy accessorizing!